Cookies Notice
Please note that the Education Training Foundation (ETF) website uses cookies. This is mainly to provide you with the best possible experience and to improve our website.
What are cookies?
A cookie is a small digital file which our website will place on our internet browser or the hard drive of your device (provided you agree to this – please see below). Cookies contain information which is transferred to your device and/or collect information from your device.
You cannot be identified by the information contained in a cookie alone (although it may be possible to identify you indirectly in combination with other information).
Why do we use cookies?
We set out more detail below, but in overview:
It is important to us that our website is easy for you to use, accessible, secure and reliable. Cookies allow us to do this.
Cookies help personalise your visit, for example directing you to information which we think may be of use or interest or allowing you access to your user dashboard.
Cookies also help us to review how our website is being used and whether it is working as we intend it, so that we can make adjustments and improvements where required, or focus on offering products and services which are the most popular and impactful.
What types of cookies do we use?
In overview:
Strictly necessary cookies: these enable core functionality such as page navigation and access to secure areas. The website cannot function properly without these cookies, and can only be disabled by changing your browser preferences (please see more details below).
Analytical cookies: these help us to improve our website by collecting and reporting information about how the website is being used and which sections are popular.
Marketing / advertising cookies: We use these to help us provide you only with relevant promotional and marketing information, or material which we think may be of interest to you (where you have provided your consent to receive such material from us).
Site function cookies: these cookies help us improve your user experience and tailor that experience to your preferences. For example, they record the pages or sections you visit or use and the links you follow.
We serve both first-party (i.e. ETF) and third-party (i.e. external organisations) cookies – please see more details in the table below. Some third-party cookies served through our website are for third-party advertising purposes.
Some of these cookies are “session” cookies, in that they only last as long as the relevant internet browsing session. Some have a longer duration – please see more details in the table below.
Please note that, if you access ETF content through social media, you may also be served cookies by those social media platforms. We do not control the cookie settings of such platforms.
We also use similar technologies to cookies, such as pixels and web beacons.
Do I have a choice?
Yes, unless using a cookie is strictly necessary to how our website works or a service or function it offers. The types of cookies which we consider strictly necessary are specified and explained below.
Otherwise, our website will not serve cookies on your device unless you consent. If you are happy to provide your consent, please click the “accept recommended settings” tab on the ETF cookie banner. Alternately, if you do not want to provide consent or you wish to accept some but not all cookies, please click the “settings” tab and make your choices.
Alternately, you can either disable cookies or select which types of cookies you are happy to accept by adjusting your browser settings. Please click here for more information on how to do this.
If you choose not to provide consent or disable cookies, please note that some functions of our website may work differently or not as conveniently.
More information about cookies and your options are available on the ICO’s website and allaboutcookies.
| Name | Type and duration | Purpose | Further info |
|
Cloudflare: [__cfduid, __cfruid, __cf_bm, cf_chl_2, __cflb, _cfuvid, cf_clearance] |
Strictly necessary; site function and performance. Some session, some persistent: longest duration is five years. |
Cloudflare uses various cookies to maximize network resources, manage traffic, and protect sites from malicious traffic. |
Please click here |
|
Google Analytics: [_ga, _ga*, _gid, _gat, __utma, __utmt, __utmb, __utmc, __utmz, __utmv] |
Analytical; site function. Some session, some persistent: longest duration is two years. |
Website performance improvement: GA uses cookies that allow us to analyse how our website is used and to compile reports on website activity and internet usage, so that we can review how to make our website more effective and user-friendly. |
Please click here. To opt out of being tracked by GA across all websites, please click here. |
|
YouTube: [GPS, VISITOR_INFO1_LIVE, PREF, YSC, DEVICE_INFO, LOGIN_INFO, VISITOR_PRIVACY_METADATA) |
Core functionality, security, and marketing. Some session, some persistent: longest duration is 10 years. |
YouTube uses cookies that enable tracking based on geographical GPS location, estimate users’ bandwidth to play YouTube videos on pages, stores users’ preferences and other information, and ensures that the website remains GDPR compliant. |
Please click here |
|
Facebook (Meta) pixels: c_user;xs, sb; dlbn, datr, csrf, fe, _fbp; _fbc, oo, presence, dpr;wd |
Marketing and advertising. Some session, some persistent: longest duration is 400 days. |
Facebook (Meta) uses cookies to provide advertising features that allow personalise adds for website users. |
Please click here |
|
|
Marketing / advertising. Persistent: 1 year. |
X tracks website users’ browsing and online activities to target them with ads personalised to their tastes / interests. |
Please click here |
|
LinkedIn advertising |
Marketing / advertising, authentication, security, preferences, and functional. Some session, some persistent: longest duration is 2 years |
LinkedIn tracks cookies to uniquely identify users across webpages for advertising purposes. |
Please click here. |
|
Microsoft Clarity: MUID |
Analytical: site function. Some session, some persistent: longest duration 13 months |
Clarity uses analytical cookies to track user behaviour across web pages on the site. |
Please click here. |
Last updated 26 March 2026